maf83 Posted August 30, 2009 Report Share Posted August 30, 2009 OK, does the size of the arena matter when you decide on your advertising budget? for example if I booked The Underground would I need less of an advertising budget then if I was booking Hayashi's lounge assuming that the card is the same? Quote Link to comment Share on other sites More sharing options...
royp777 Posted August 31, 2009 Report Share Posted August 31, 2009 Yes, you could use a lower advertising budget for the smaller arena. I break my advertising budget down to a certain dollar value per arena seat and use that to figure out how much I need to spend on advertising at each arena. Quote Link to comment Share on other sites More sharing options...
Tzunami Posted August 31, 2009 Report Share Posted August 31, 2009 I try to base advertising on ticket prices and arena size. Quote Link to comment Share on other sites More sharing options...
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